InstaShop, a homegrown marketplace on-demand delivery app, was introduced to Dubai in 2015 as a grocery delivery app; today InstaShop has onboarded various local retailers like pharmacies, butcheries, pet shops, and more, evolving into a one-stop-shop solution. The ease and convenience of the service is the reason why InstaShop is a leading company in the on-demand grocery delivery market in the MENA region, with more than 850,000 active users, present in 7 countries. In 2020 InstaShop was acquired by Delivery Hero, the Berlin-based global takeaway giant, for US$360 million, marking it one of the region’s largest acquisitions.
