“The Giving Movement was created to disrupt the fashion space! Our brand is the first sustainable athleisure brand, our products are made here in the UAE and we donate $4 from the sale of each item to charity. Since launching, we have donated over $1,900,000 to Dubai Cares & Harmony House. Our target for this year is to give $3,000,000 in donations.It is an impact-driven sustainable street and activewear brand designed to unite conscientious consumers and inspire a global movement of conscious consumerism. We are a community that supports creativity and innovation by openly connecting and growing as one.”