Guinness World Records

Guinness World Records is a global brand, with offices in London, New York, Beijing, Tokyo and Dubai, with brand ambassadors and adjudicators on the ground around the world.  Our mission to document the incredible can still be found each year on the pages of our book, but also through TV Shows, social media and live events. Whether in the form of a personal life-long dream, or a team attempt within a company of 5000, the power of record-breaking is easy to see, and continues to inspire amazing feats and achievements every day, across the globe